The importance of knowing your numbers as a Pilates studio owner with Catherine Hebb

If you’re looking to open your first Pilates studio, this episode is packed with the advice you need to hear!

Nic sits down with Catherine Hebb, founder of Runway Pilates, a three-studio collective based in the UK and business coach to movement professionals worldwide. Catherine’s journey from a high-performing corporate career to grounded, values-led studio owner is filled with lessons for anyone navigating growth in the wellness space.

They talk honestly about what scaling a studio really involves- systems that support your team, boundaries that protect your energy, and the identity shift from teacher to leader.

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Timestamps: 

00:00 Intro to Catherine Hebb 

01:45 Catherine's early journey with Pilates 

05:20 Opening the first studio in Manchester 

10:07 Challenges and strategies in studio expansion 

18:46 The importance of knowing your numbers 

21:07 Supporting and managing instructors 

24:52 Consistency in teaching and practice 

25:16 Supporting and onboarding new teachers 

27:21 Introducing new equipment to the studio 

32:17 Learning how to lead 

35:48 Preventing burnout and work–life balance 

38:50 Team connection and building culture 

40:20 Advice for running a successful studio 

40:52 Quick-fire questions

If you’re looking to take your Pilates practice one step further and sign up for Nic’s comprehensive teacher training programme, use the code BEYOND at checkout: Soul Pilates Teacher Training

Connect with Nic:

• Beyond the Reformer Instagram
• Soul Pilates Instagram
• Soul Pilates Education
• Nic’s Instagram
• Join Soul at Home
• Book a Pilates Class

Connect with Catherine:

• Runway Pilates Website
• Runway Pilates Instagram